Product Owner
Last updated
Last updated
A product owner is the person who identifies the customer need and the larger business objectives that a product or feature will fulfil articulates what success looks like for a product change, and rallies a team to turn that vision into a reality.
Closely aligned to the Business Owner role.
Translates the vision from the Product Manager/Business Owner to the team and the value this brings to the business/customer
Responsible for maximising the business value delivered by the team
Stakeholder management Accountable for creating and maintaining the product backlog, stocking the backlog and grooming the backlog
Defect management and prioritisation
Prioritises the backlog according to business value or ROI in consultation with the Product Manager/Business Owner
Assists in the elaboration of epics/features into user stories in readiness for Sprint delivery
Highly available to delivery teams to discuss and clarify story details during Sprints
Aligns team on the vision, goals and progress at the beginning of each Release and Sprint
Participates in Sprint ceremonies (planning, reviews, retrospectives, stand-ups)
Helps teams define ‘done’ Inspects and accepts/rejects product progress at the end of each sprint based on DoD and consultation with Product Management where appropriate
Communicates product delivery status externally
Motivating teams and celebrating success
Stand-up
Sprint Planning
Test prototype with users
Assist with design
Assist with acceptance test
Update current user stories
Accept user stories
Test prototype with users
Product owner CoP
Attend steering committee
Sprint Showcase prep
Sprint Showcase
Sprint Retrospective
Sprint Planning Prep
Backlog refinement
Identify stories for the next sprint
Design and build wireframes
Backlog refinement & estimates
Review prototype results with stakeholders
Update the next Sprint stories
Prioritise next sprint user stories
Review the roadmap with the Product/Line Manager
Comms & Marketing meeting
Complete analysis and market research
Concept workshops
Plan test ’n’ learn workshop
Prepare for the next Quarter
These are some of the typical activities that you may incorporate into your day.